Momentum (acquired by Virtuous)
AI-powered donor prioritization and personalized email platform, acquired by Virtuous in August 2025. Continues operating as a standalone product. AI drafts personalized emails in the user's writing style. Behavioral science–designed donation pages. CRM integrations with Salesforce, Blackbaud, and Bloomerang. Users report managing 5× more donor relationships.
Category: Data & Targeting · Pricing: Paid
Best for
Major gifts officers and development directors at advocacy orgs who need AI to help manage more donor relationships with personalized outreach.
Features
- AI donor prioritization
- AI-drafted personalized emails
- Behavioral science donation pages
- Salesforce integration
- Blackbaud integration
- Bloomerang integration
Pros
- Acquired by Virtuous — stronger CRM integration roadmap
- AI emails match user writing style
- Proven 5× relationship management capacity
Things to know
- Pricing requires demo
- Acquisition may affect product roadmap